Global insurance and reinsurance broking group Howden has launched a new practice dedicated to serving Korean-headquartered companies with significant operations in the United States, led by Brian Cho as Managing Director.
The appointment comes as the Republic of Korea deepens economic ties with the United States and Europe, including a pledge made in March 2026 to invest $350 billion in key US sectors.
In his new role, Cho will focus on Korean clients across the US, working closely with colleagues in Asia, Europe, Latin America, and the Middle East. His remit spans across industries, with a particular US focus on technology, manufacturing, and renewable energy.
Additionally, the new practice will partner with Howden teams globally as they develop relationships with and solutions for Asia-based clients.
Cho has three decades of experience advising Asian multinationals on risk management and insurance placement, mostly recently running his own firm.
Cho commented, “My team and I have built trusted client relationships with Asia-based companies and leaders which span decades and continents.
“Howden is the only platform where I felt confident we could continue to exceed our clients’ expectations while growing at the same time. It’s a company where collaboration across borders and teams is real.”
Michael Landa, Vice Chairman, Howden US, said, “Brian and his team have an incredible track record serving Korean multinationals.
“At Howden, they now have access to a global platform, deep relationships in the London market, and colleagues across the business who are invested in their success. That combination provides them with a bigger stage to do what they already do exceptionally well.”
