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Insurtech Goosehead expanding into life following ETHOS deal

9th December 2021 - Author: Staff Writer

Goosehead, a technology independent carrier, has announced its entrance into the life insurance space through a strategic alliance with Ethos Life.

technologyThrough Goosehead’s Digital Agent Platform, clients can now access coverage online without blood tests or medical exams.

This partnership is seen as a way to eliminate traditional barriers and underscore Goosehead’s mission to ensure that clients have the proper coverage in place for all critical moments.

“Individual life insurance represents a nearly $150 billion premium marketplace in the United States. We are eager to offer all our clients life insurance through this partnership with Ethos. Life insurance is one of the most important financial protections for families, and by working together, we can ensure clients have the right coverage and protections in place,” said Michael Colby, President and Chief Operating Officer at Goosehead Insurance.

“Goosehead was built around putting clients first and it was key for us to find a partner whose values and beliefs aligned with ours.

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“Ethos’ commitment to redesigning the life insurance process to be consumer-friendly mirrors our emphasis on giving clients choice and the best experience. Helping our clients create another layer of protection for their families through life insurance is a significant step in our company’s evolution.”

“We’re excited to work with Goosehead to continue on our mission to protect the next million families,” said Erin Lantz, Chief Revenue Officer at Ethos Life.

“Goosehead’s Digital Agent platform allows us to stay true to our focus on making the process of getting life insurance effortless and accessible to all.

“We chose to team up with Goosehead because of the company’s emphasis on combining innovative technology with expert agent advice, and we are looking forward to working together to further our shared vision for the insurance industry.”

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