London headquartered Legal & General (L&G) has named James Shattock as the Managing Director for UK Protection, while Pippa Keefe has succeeded him as Commercial Director.
These appointments follow the current Managing Director of UK Protection, Steve Griffiths’ retirement after a 17-year career at the company.
Griffiths successfully led the Retail Protection and Group Protection businesses over the last six years. Under his leadership, Legal & General has paid out record amounts in Retail Protection claims and introduced several changes to its product range to extend support to a broader audience and help keep more people covered.
Bernie Hickman, Chief Executive Officer, Legal & General Retail, commented, “Both James and Pippa’s appointments demonstrate how we’re continuously looking to support growth and development within our team and tap into the immense existing talent.
“It is a fast-moving time for the protection industry and I’m looking forward to working with James and Pippa in their new roles to ensure that we continue to deliver as a market leader in protection. I also want to thank Steve for his fantastic service to Legal & General, which has seen record protection claim payouts, as well as product changes to improve customer outcomes for more people.”
Shattock currently serves as the Commercial Director for Retail Protection and will assume his new role in December, joining the Retail Executive leadership team. He has experience spanning over 25 years in the insurance industry across both the direct and reinsurance markets. He joined Legal & General three years ago from UNUM UK where he was Chief Underwriting Officer.
Shattock added, “I strongly believe in the value we bring to our customers and their families, and I’m really excited about the opportunity to continue the great work already undertaken by Steve. The protection market is going through a lot of change, and this provides a great opportunity for us to broaden our customer support to keep more people covered.
“I hope to use my experience in the insurance industry to help deliver Legal & General’s strategy across both Retail and Group Protection.”
Keefe has previously served as Legal & General Retail Protection’s Business Development Director and will join the Retail Protection leadership team as well. She joined Legal & General in 2021, bringing over 13 years of experience in the protection market, working with insurers, reinsurers and direct distributors.
Keefe commented on her appointment, “I’m delighted to be joining James’ leadership team as Commercial Director and building on the excellent work already underway as we navigate the unique challenges of today’s protection market. I believe in the strength and quality of our people and know that we are well positioned for continued successful growth as we move forwards.”





