Markel Canada, a division of London-domiciled casualty insurer Markel International, a subsidiary of Markel Group, has officially launched Markel Play, which will serve as a comprehensive insurance product tailored for the sports, fitness, and recreation sectors.
The insurer has decades of specialty insurance experience and deep expertise in sports as this move represents a significant leap forward in client-centricity and innovation.
Brenda McClung, Assistant Vice President, Markel Play, commented, “We are thrilled to introduce the enhanced Markel Play. Our commitment to listening to brokers and understanding client needs has always been at the core of what we do, and these ongoing enhancements to the Markel Play product are the latest example of that.
“We are so fortunate to work alongside the best in the business through the partnerships we have built and look forward to continuing to lead and innovate within the sports space alongside them.”
Markel Play is designed to offer comprehensive protection for sports organizations and participants, including general liability, abuse liability, property, business interruption, instructor’s errors and omissions and participant accident insurance.
To further facilitate the insurance offering, Markel Canada has partnered with Sport Law and the Canadian Centre for Ethics in Sport. The partnerships have been a tool in providing in-depth knowledge of the challenges and risks faced by both amateur sports organizations and athletes, allowing the company to tailor appropriate policies, plans and protection for them. The collaboration also allows Markel to provide additional support for policyholders.
Markel has slowly been building its presence in the sports insurance market since it strengthened its position through the acquisition of managing general agent (MGA) Allsport Insurance Marketing Ltd in 2017.
McClung concluded, “The official launch of Markel Play is marked by our market leading insurance product that has been specifically tailored to support business and players of sport.
“However, it is truly made complete by turn-key services offerings through exclusive partnerships that result in guided council and support to ensure that proper protocols are in place to facilitate a safe experience for all involved.”





