Industry giant Swiss Re’s digital B2B2C insurer, iptiQ and Goboony, a European camper-sharing platform, have strategically partnered to launch a new digital insurance solution tailored to the specific needs of motorhome owners. The Netherlands has been named as the first country where this solution will roll out, which is Goboony’s home market.
The two companies are planning to expand their offering into other European markets in the coming years.
Founded in 2015, Goboony provides motorhome owners with an online platform to rent out their campers.
The firm operates in the Netherlands, Belgium, the UK, Germany, France and Italy with currently more than 30,000 motorhomes on its platform.
Andreas Schertzinger, Regional Market Executive, iptiQ EMEA, commented, “We are delighted to partner with Goboony in this dynamic market segment. Goboony’s direct access to first-hand insights from its active community helps us translate their feedback into product features that are tailored to the needs of campers. This is a great example of how our B2B2C model works in real life.”
Through direct customer feedback and by conducting a focused survey in its community, Goboony has gathered insights regarding motorhome owners’ specific insurance needs.
The newly launched product addresses special customer needs, including replacement vehicles or accommodation in case of an incident.
Along with iptiQ’s deep expertise in risk knowledge and technological capabilities, it is designed to make insuring campers as easy and affordable as possible.
Following the successful launch in the Netherlands, the two companies are planning to jointly enter additional motorhome markets in Europe by leveraging this highly scalable end-to-end insurance platform.
Mark de Vos, Chief Executive Officer, Goboony, concluded, “Proper insurance coverage means peace of mind, and we are very pleased that we can now offer this innovative product that meets motorhome owners’ requirements. Thanks to iptiQ’s expertise in seamlessly embedding its digital insurance solutions into online platforms, we are able to provide a state-of-the-art customer experience.”
