Confie, a leading personal lines insurance distribution company, has expanded its presence in Florida through the acquisition of Estrella Insurance to its non-standard national brand, Freeway Insurance.
Estrella Insurance operates in more than 190 locations across Florida, California, Arizona, Texas, and Colorado. The company’s product portfolio consists of auto, home, commercial, business, life, and health.
Additionally, Estrella will continue to operate under its current brand, and Confie will retain all current employees with their acquisition.
Cesar Soriano, Confie CEO, commented on the acquisition: “Estrella has built a strong franchising model well-known among Hispanic consumers, and business owners alike. We are excited to welcome them into our ever-growing family. Franchising allows us to broaden our customer reach, and accelerate our growth into new markets. Americans are entrepreneurial by nature and we proudly will offer them the choice between three trustworthy brands.”
Meanwhile, just last year, Freeway Insurance introduced franchising opportunities to entrepreneurs. With more than 530 retail stores available nationwide, business owners get access to the firm’s established business model, as well as a wide range of national and regional insurance carriers, and back-office resources.
Nick Estrella Jr., Estrella’s CEO, said: “Our franchise partners are family, and their success is our success. It was important to find the right partner that would support both our brand, customers, and our growth plan. Confie is a highly respected organization with years of industry knowledge and forward momentum. It was a perfect fit for Estrella.”
Chad Maxwell, SVP, mergers & acquisitions, Confie, added: “Confie’s expansion plans rely on strategic acquisitions and we welcome that challenge. Identifying places where we can strengthen our presence helps us accomplish growth and development, and we are actively seeking great partners to join the Confie family.”
