LexisNexis Risk Solutions, a data and analytics provider focused on insurance, financial services and public sector markets, has launched LexisNexis Location Intelligence for Home, a predictive analytics solution aimed at helping US home insurers assess property risk with greater precision.
The company said the tool uses artificial intelligence and neural network modelling to support underwriting decisions at both the new business and renewal stages.
According to LexisNexis Risk Solutions, insurers are increasingly seeking additional sources of insight beyond traditional underwriting methods in order to identify potential risks earlier and improve risk mitigation efforts before claims arise.
The company stated that Location Intelligence has been integrated into LexisNexis® Smart Selection, its automated data platform that provides inspection alerts and configurable business rules intended to help insurers identify and prioritise higher-risk properties.
LexisNexis Risk Solutions said insurers are facing mounting pressure from rising repair costs, more frequent catastrophic events and the need for greater underwriting accuracy. The company noted that conventional property assessment methods, particularly those focused primarily on exterior property condition and historical claims data, may overlook important indicators of future loss.
LexisNexis Risk Solutions highlighted that non-weather water claims accounted for 24% of all claims in 2025, compared with 4% linked to weather-related water damage.
The company explained that Location Intelligence has been developed to provide a more detailed understanding of property-level risk by combining weather-related exposures with non-weather risk factors that contribute to insurance losses. LexisNexis Risk Solutions said the model draws on industry-wide home claims data, location-based intelligence and historical loss trends to generate predictive risk scores for residential properties.
According to the company, homes with the highest Location Intelligence scores are 20 times more likely to experience a claim than those with the lowest scores. LexisNexis Risk Solutions added that the predictive insights are integrated directly into insurer workflows to support more consistent underwriting assessments across both prospective and existing policyholders.
“Rising loss costs and shifting risk patterns are making it harder for home insurers to rely on traditional underwriting approaches alone,” commented George Hosfield, vice president, home insurance, LexisNexis Risk Solutions.
“By bringing Location Intelligence into Smart Selection, we’re giving home insurers a more consistent way to assess personal property risk using deeper, location-based insights within the workflows they already use. Understanding where claims are more likely to occur also provides carriers an opportunity to partner with consumers to mitigate those risks in advance. We’ll continue to invest in these capabilities, so insurers can keep pace with changing risk and make more informed decisions over time.”
LexisNexis Risk Solutions said the platform provides AI-driven risk scoring across six areas of exposure, including hail, wind, weather-related water, non-weather-related water, freeze events and collapse or falling objects. The company added that insurers can also include roof condition grading to gain further insight into property risk.
The company stated that the solution is designed to provide more detailed risk segmentation to support underwriting and renewal decision-making, while also improving operational consistency through integration with Smart Selection. LexisNexis Risk Solutions said the platform removes the need for insurers to build and maintain their own predictive models internally and also offers portfolio-level visibility to assist with broader risk management strategies.
“Traditional property risk models were built around the signals that were easiest to get, not necessarily the ones most predictive of loss,” added Meredith Barnes-Cook, senior principal, Datos Insights. “Non-weather water alone represents nearly a quarter of all home claims — a risk driver that exterior inspections and weather overlays routinely miss. The next generation of underwriting tools needs to close that gap at the individual property level.”
LexisNexis Risk Solutions said the launch of Location Intelligence for Home builds on the company’s previous rollout of the technology within the commercial insurance market. The company added that it intends to file the predictive model in several US states over the coming months for use in insurers’ underwriting and rating processes.
