PIB Group Ltd, a specialist insurance intermediary, has announced the appointment of Rob Houghton as Chief Operations Officer (COO).
In his new role, Houghton will join the group’s executive leadership team. His remit will span technology and operations, working closely with CEOs and leaders across the group to drive growth while streamlining and scaling operations and processes.
He is a senior leader with more than 30 years of experience. He joins PIB from Aspen Insurance Group, where he served as Group COO.
Prior to that, Houghton was a Non-Executive Director at NHS Supply Chain. He also served as COO at MS Amlin and was CEO of Amlin Business Services.
Earlier in his career, he spent more than 13 years at Aviva in a number of senior roles, most recently as UK Life CIO and UK Technical Services Director.
Ryan Brown, Deputy CEO at PIB Group, said, “PIB Group is in the midst of an exciting chapter of transformation, and we are building a leadership team who are positioned to deliver on our goals.
“Rob’s background in insurance and proven track record in leading companies through complex transformational changes and M&A integration make him the perfect fit for PIB as we grow. We’re looking forward to welcoming him to our Group to solidify our future within the industry.
Houghton added, “I am excited to join PIB Group at this critical stage in its growth journey. The team have created a fantastic company with great fundamentals, and I am looking forward to partnering with everyone to deliver on 2026 growth and beyond.”





