Willis, a WTW business, has announced three leadership appointments within FINEX North America to strengthen its cyber strategy and client engagement capabilities.
Annice Ma has been appointed Head of Cyber for FINEX North America.
In this role, she will set the strategic direction for the cyber practice and oversee day-to-day management across the US, Canada, and Bermuda.
Ma brings more than a decade of experience in cyber leadership roles. She joined Willis in October 2025 as FINEX North America Growth Leader, responsible for developing growth strategies across all Financial Lines segments.
Prior to Willis, she spent a decade at Marsh McLennan, where she held roles including Senior Vice President, Cyber Practice and West Zone Regional Leader.
Rob Barberi has been appointed to the newly created role of FINEX North America Client Engagement Leader.
In this role, Barberi will lead client engagement efforts across FINEX and help align strategic priorities across lines of business.
He brings more than 20 years of industry experience and will continue to serve as Chief Client Officer in the Willis Cyber practice.
In addition, Charles Leonard has been named FINEX North America Cyber Strategy & Execution Leader.
In this newly created position, he will work with regional leaders to implement strategy across the client portfolio, further develop middle-market client solutions, and help advance Willis’ cyber digital experience.
Most recently, Leonard served as Southeast Region Cyber Leader. Before joining Willis, he worked as an underwriter at Markel following 10 years in the U.S. Marine Corps.
Mike Machin, Head of FINEX North America, said, “These appointments reflect the strength of our cyber business and our continued investment in leadership, client service and innovation across FINEX North America.
“Annice, Rob and Charles each bring deep expertise and a strong commitment to delivering value for our clients as the cyber risk landscape continues to evolve.”
