As part of its new strategic cycle, Ageas UK has made a number of changes to its Executive leadership team, adjustments that reflect the company’s ongoing dedication to achieving growth within the personal lines broker market.
As part of these leadership appointments, Adam Beckett, Chief Distribution Officer since 2021, will assume the new role of Managing Director, Broker & Partnerships, responsible for overseeing the Profit & Loss (P&L) for the channel.
In his new role, he will be responsible for overseeing the sustained development and performance of Ageas’s broker and partnership channel. This channel significantly contributes to the company’s current business revenue, accounting for over 80% of its total income.
Tom Quirke, Chief Actuary, has been newly appointed to Ageas UK’s Executive Team as Chief Underwriting Officer.
Quirke is to replace Adam Clarke, who has been named Managing Director, Direct, and will focus on driving organic growth in Ageas’s direct business.
He will be tasked with leading and overseeing the Underwriting function, including pricing, fraud prevention, and reinsurance, as well as maintaining his Advance Analytics and Data Science team which together will further enhance Ageas’s data analytics capabilities.
Over his 14-year tenure at Ageas, Quirke has demonstrated exceptional leadership, strategic planning, and data-driven decision-making
His journey from Trainee Actuary to Chief Actuary in 2016, and his instrumental role in establishing Ageas’s Data Science team in 2022, underscore his substantial contributions to the organisation.
These appointments, the insurer stated, demonstrate Ageas’s commitment to elevating its personal lines business through profitable growth in its chosen markets, enhancing its market-leading technical insurance capabilities, and enabling a truly AI-first and data-driven organisation.
The company aims to accelerate development in data, AI, and technology to drive growth across all business areas and ensure continued sustainable success in the UK.
Commenting on the changes, Ant Middle, Ageas UK CEO, said: “At Ageas, we’re serious about growing in the UK personal lines market. Our strategy over the last few years has delivered a successful and competitive platform for the business, and now it’s time to heighten our ambition. And brokers remain at the heart of that ambition.
“We recognise the critical role that brokers play in our business, and we remain steadfast in our commitment to support their success in navigating the challenges and many opportunities in the personal lines market.”
Middle added: “With these organisational changes, and the exciting new appointments, Ageas UK is finetuning how we are organised to ensure we remain focussed on the things that matter as we embark on this new chapter for our business. At the heart of this is ensuring we are there for brokers day in, day out, sharing our expertise and maintaining our agility to respond.”
Back in September, Ageas also appointed Iain Belson as a Director of Distribution, a role he will share with Claire Green, a move that also aims to continue to strengthen the insurer’s presence and expertise in the personal lines broker market.





