Hyperion X, the data and technology focused unit of the global Hyperion Insurance Group, has selected software as a service (SaaS) provider Reltio Cloud as the core client data platform to power its data and analytics capabilities.
The company believes Reltio Cloud will enable it to better personalise product and service offerings for clients and strengthen its competitive position in the insurance sector.
“We recognise that the combination of data and technology are now differentiating competitive advantages in our industry,” said Miguel Baptista, Chief Data Officer at Hyperion X.
“Reltio Cloud gives us capabilities to fuel the experiences of the future at Hyperion X with the data that matters most to our business,” he explained. “It gives us the business agility, enterprise scale, and the insight-ready data we need for big ideas so we can compete effectively.”
Baptista joined Hyperion X from Merck Pharmaceuticals following more than 20 years in information management, customer insights and analytics strategy.
He is responsible for leading Hyperion X’s data collection, use, and analysis to develop digital products whilst optimising delivery costs.
“Hyperion X wanted to partner with a company that shares our goal of harnessing data to drive change and innovation within the insurance industry,” Baptista continued.
“In Reltio, we’ve found a great match; their approach to master data systems is both bold and unique; rather than modifying existing technology, Reltio chose to build from the ground up, creating a flexible platform that avoids the common constraints found in traditional MDM platforms.”
Manish Sood, CEO of Reltio, also commented: “We’re excited to work with visionary Chief Data Officers like Miguel who are accelerating innovation and growth with the strategic use of data.”
“Hyperion X is a great example of a company that is building a data-driven culture so they can reimagine what’s possible in their market. Miguel is leading a trend we’re seeing from forward-thinking CDOs who are working for companies that need to compete effectively in the experience economy but are held back by their legacy environment,” Sood went on.
“To drive business agility, operate at enterprise scale in real-time, and generate big ideas, these CDOs are eliminating customer data silos and breaking free from legacy customer data management technology, innovating faster and responding to client needs quickly.”
Reltio will work closely with Baptista and Hyperion X via its London-based European team.