Reinsurance News

Jensten restructures business units, names Birch CEO of Broking

20th April 2026 - Author: Saumya Jain -

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Jensten Group, a provider of insurance services in the UK, has restructured its executive leadership team and businesses into two clearly defined trading divisions: Broking, and Product & Distribution.

jensten group logoThe insurer has established two new C-Suite roles, namely Chief Executive Officer (CEO) of Broking, which will be taken on by Gareth Birch and CEO of Product & Distribution, which will be filled soon.

The move is part of the insurer’s long-term growth strategy to support the delivery of its five-year business plan.

The Broking division will include Regional Broking, Specialist Lines & London Markets as well as The Jensten Network.

Birch, in his new role, will report directly to Robert Organ, Group CEO, and lead the division with a focus on driving sustainable growth, positive client outcomes, process optimisation, and attracting talent into the group’s broking operations.

Birch steps into his new role from May 1st, 2026, subject to regulatory approval. He has over two decades of experience in the insurance broking sector, having most recently served as Managing Director, SME and Personal Lines, UK Retail at Gallagher.

Meanwhile, the new Product & Distribution division will include Jensten’s Schemes & Affinity businesses and MGA, Jensten Underwriting.

These combined businesses will be led by a soon-to-be-appointed CEO of Product & Distribution, the move designed to strengthen alignment between product development, underwriting capability and distribution strategy.

Organ commented, “These changes reflect the scale of our ambition and our commitment to building a leadership structure that supports consistent growth, accountability, and focus. Gareth brings outstanding experience and insight, and I’m delighted to welcome him to Jensten.”

Birch added, “Having built so successfully over the past five years, Jensten is at a very exciting point in its development. With Bain’s support and a newly established Group Board, this is a fantastic time to be getting on board; I am thrilled to be joining Rob and the team and can’t wait to get started.”

This also follows the recent appointments of David McMillan and Andy Homer as Non-Executive Directors, which strengthened Jensten’s governance and strategic capability.