Independent reinsurance broker Price Forbes Re has announced the appointment of Erik Matson, a market veteran with 35 years of industry experience, as Senior Advisor.
Matson is a highly-regarded figure in the reinsurance market, known for founding Bridgehaven Europe and Transverse Insurance Group, where he is credited with creating the term “hybrid-front.”
His extensive background includes executive positions at AIG, Munich Re, and WTC (Gen Cap), where he built expertise in key areas such as underwriting operations, program structures, and reinsurance partnerships.
Furthermore, his military leadership expertise has given him a disciplined approach to risk assessment, strategic planning, and structured decision-making throughout his career.
Patrick Rastiello, CEO of Price Forbes Re, North America, said: “Erik’s experience on the carrier side of the market gives Price Forbes Re a differentiated perspective. His understanding of how insurers and reinsurers evaluate risk, partners and program structures will be of value as we continue to grow our US business, and we are delighted to welcome him to the team.”
Matson said: “Price Forbes Re has significant momentum in the US reinsurance market and I am excited to contribute to that journey. Having spent the majority of my career on the carrier side, I look forward to helping the team evaluate opportunities with rigour, build credibility with capacity providers, and support the development of sustainable, sturdy, solutions for clients.”





