Reinsurance News

Zurich backs FCA sandbox tested insurtech Laka

11th January 2018 - Author: Steve Evans

Global insurer Zurich is financially backing an insurance technology (insurtech) start-up named Laka that has tested its product in the UK’s Financial Conduct Authority’s (FCA) Regulatory Sandbox.

Zurich LogoFormerly known as Insure a Thing and now renamed Laka, the start-up offers a new model for insurance, only earning fees when acting in the best interests of the insurance consumer and settling claims.

Policyholders don’t pay upfront premiums for the bike insurance product, which is the first to be launched by Laka. Instead, at the end of each month claims are settled as part of a group risk pool plus a fee. Risk pools could be families, interest groups, corporations or other potential groupings of policyholders.

The payments can fluctuate but are capped at the price of a traditional insurance policy, Laka said, meaning that if claims performance for the risk pool is better than anticipated all members will benefit from that improvement.

Co-founder of Laka, Jens Hartwig, commented, “While this tried and tested insurance model obviously works, we think there’s an alternative way which can benefit careful consumers – a way which shares with them the pricing and claims decision-making. We’re starting with high-value bike cover but as our model proves successful we look to explore other products in the pipeline.”


David White, Head of Retail Management at Zurich added, “Innovation is an often over-used word but Laka is one of very few InsurTechs doing something genuinely exciting and disruptive. We look forward to working with Laka in the future as they expand their proposition further.”

Laka also believes that this new way of looking at the insurance experience is encouraging consumers to look at ways to reduce claims. Reporting claims is made simple with the use of a smartphone app.

Print Friendly, PDF & Email

Recent Reinsurance News

Getting your daily reinsurance news from Reinsurance News is a simple way to receive only the reinsurance industry news that matters, delivered directly to your email inbox.

  • Only email is mandatory, but the more you tell us about yourself the better we can serve you in future!
  • This field is for validation purposes and should be left unchanged.

By submitting the form you are giving your consent to be emailed by us.

Read previous post:
CNA Hardy hires Middleton from EXIN as new Luxembourg CEO

Lloyd's and London headquartered specialist commercial insurer CNA Hardy has named Stuart Middleton as CEO of its Luxembourg subsidiary. Middleton...