Jensten Group, a provider of insurance services in the UK, has appointed Jaime Swindle to the newly created role of Chief Executive Officer (CEO) of Product & Distribution, subject to regulatory approval.
This appointment follows the recent restructuring of the insurer’s executive leadership team and splitting the businesses into two clearly defined trading divisions: Broking, and Product & Distribution.
To recap, recently Gareth Birch was named CEO of Broking.
Additionally, Swindle will also join Jensten’s Group Executive Committee, and her appointment now completes the group’s strategic restructure and changes to its executive team.
In her new role, Swindle leads the new Product & Distribution division (date to be confirmed), which includes Jensten’s Schemes & Affinity businesses as well as Jensten Underwriting.
He will focus on strengthening alignment between product development, underwriting capability and distribution strategy.
Swindle has several years of industry experience, having led Geo Underwriting over the past four years, where she delivered transformational change and significant growth.
Robert Organ, Group Chief Executive, Jensten, commented, “I couldn’t be more delighted to be welcoming Jaime into the business. She will make a significant difference and help us to really establish ourselves as a mature competitor in the market.
“Having brought Bain on board at the end of 2025, had David [McMillan] and Andy [Homer] join our Group Board at the start of the year, and Gareth [Birch] join us to lead our broking division earlier this month, we are now incredibly well positioned to seize the opportunities the market presents us.”
Swindle added, “I’m delighted to be joining Jensten at such a pivotal moment in the company’s journey. With Bain Capital’s backing and a strong platform already in place, the ingredients for something truly special are here. I look forward to working with the talented team to build on the impressive progress made to date and unlock the full potential of what this business can become. The next chapter is an exciting one, and a great one to be part of.”
