Kin, the direct-to-consumer home and auto insurance company, has reported that auto gross written premiums (GWP) surpassed $6 million, while total home policies in force exceeded 250,000.
In January 2026, Kin launched auto insurance for its Florida and Texas home insurance customers following a successful pilot in Texas at the end of 2025.
In five months, operating in only two of the 14 states where it offers home insurance, Kin grew auto GWP to more than $6 million.
Bundled customers — those holding both a home and auto policy with Kin — renew at significantly higher rates, generating a 65% increase in the company’s long-term customer value without requiring additional marketing investment.
Kin said the milestone of more than 250,000 home policies in force reflects continued growth across its 14-state footprint and an expanding customer base that is making auto cross-selling increasingly efficient.
“The most durable businesses are built on trust, not transactions,” said Sean Harper, CEO of Kin. “What we’re seeing in the early auto data reinforces that. When our home insurance customers choose to bundle and add auto, we know they stay longer, engage more deeply, and become more valuable over time — all without materially increasing customer acquisition costs. Reaching 250,000 home policies in force gives us a powerful foundation to scale that strategy efficiently, and we believe it positions Kin to compound growth and profitability as we expand auto into additional markets.”
