Large US insurer Chubb has announced the promotion of Richard Bracken to Head of Strategic Partnership Development, APAC, Japan and International Digital, effective 1st March 2026.
Bracken’s role has been expanded from his previous position as Regional Head of Consumer Partnerships, where he sourced strategic partnerships for Chubb in Asia Pacific, to now actively driving growth across the company’s Japanese business and key global digital accounts.
His responsibilities include developing new digital insurance propositions, identifying synergies, optimising key partnerships, and establishing new ones.
Bracken is an experienced financial services executive. Prior to joining Chubb, he spent three years at Coherent, most recently as Global Chief Revenue Officer, where he played a key role in launching the company in the US, UK, Thailand, Singapore, and Japan.
Before that, he was Managing Director, South East Asia at Coherent, providing insurance companies with digital solutions including ePOS, policy administration, and middleware platforms.
Earlier in his career, Bracken served as Head of Strategic Execution at NN and Chief Operating Officer at AIA, and also held roles at ING and ANZ.





